It looks like T-Mobile is going all out to win over iPhone fans. The “Un-carrier” announced on Tuesday that customers can now trade in their current devices for a new iPhone 6 right now for $0 down and $15 per month over 18 months. They can also trade in their devices and get an iPhone 6 Plus for $0 down and $19 per month over 18 months. And that’s not even the best part. More →
T-Mobile has a new initiative meant to convince you to switch carriers, an Advanced Messaging system the company says is available “only at T-Mobile.” The new offer brings several instant messaging features to regular SMS messages, which should turn any text conversation over regular SMS in an iMessage-style chat. More →
“Ok, I’m back.”
Those three simple words are enough to turn wireless executives’ stomachs when they’re uttered at the beginning of a video blog by T-Mobile CEO John Legere. The company announced Thursday morning during its earnings call that it added 2.1 million net new subscribers in the second quarter, but it also set the stage for its latest Uncarrier move: Mobile Without Borders.
Legere explained the new initiative by… bashing AT&T, of course. More →
T-Mobile on Thursday morning announced some big changes to its Jump program. As you might recall, the Uncarrier helped reshape the wireless landscape in the United States by separating the cost of smartphones from monthly service plans. With this new model, wireless subscribers no longer had to continue paying for phones each month even after their full value was recouped by their wireless carriers.
In a mammoth study comparing mobile data speeds of U.S.-based carriers across various cities, Verizon emerged victorious more often than not. But the study, conducted by PC Mag across 30 U.S. cities, revealed that competition amongst carriers is closer than it’s been in quite some time.
In putting together its report, PC Mag said that it ran “more test cycles than ever before: 131,000 cycles over 30 cities and thousands of miles of driving.” In addition to measuring 3G and 4G speeds across different carriers, the study also looked at which carriers tend to perform better on a region by region basis.
Pheeeewwww. That was a close one. American wireless users’ hearts collectively seized earlier on Wednesday after reports came out claiming that T-Mobile parent company Deutsche Telekom was in talks to unload the scrappy wireless carrier onto Comcast. Bloomberg is now reporting, however, that Comcast is apparently not interested in buying the “Un-carrier” and that Comcast is right now reluctant to put another massive merger deal in front of regulators after the collapse of its deal with Time Warner Cable. More →
What’s the biggest thing holding back T-Mobile from really giving Verizon and AT&T a run for their money? As an old Verizon commercial once put it, “It’s the network.” T-Mobile doesn’t have the caliber of spectrum that America’s two biggest wireless companies have, which puts it at a big disadvantage in several markets, particularly in less urban markets where its coverage is weakest. However, Ars Technica’s Jon Brodkin smartly points out that a merger between Dish and T-Mobile could change that very quickly.
Dish Network and T-Mobile are currently exploring a merger, with T-Mobile CEO John Legere prepared to serve as CEO of the newly formed company should things proceed. News of the rumored merger was first relayed by The Wall Street Journal late on Wednesday evening.
While specifics regarding a purchase price have yet to be ironed out, the talks between the two sides are reportedly serious enough that executives between the two companies have already held serious discussions about what new roles they’d occupy should the merger becomes a reality.
2008’s 700MHz auction was very good for AT&T and Verizon but not so good for its competitors. Granted, Sprint and T-Mobile have themselves to blame for the outcome of that hugely important spectrum auction since they didn’t make bids in it, but it’s also the case that the smaller carriers are financially outgunned by the wireless industry’s two biggest players. Now the two carriers are teaming up with Dish, several rural wireless carriers and public interest groups such as Public Knowledge to make sure history doesn’t repeat itself with the upcoming auction for spectrum on the 600MHz band. More →
Parting is such sweet sorrow, and I remember how mixed my emotions were when I finally dumped my unlimited data plan on my personal wireless account and switched to one of AT&T’s mobile share plans. I had held onto my old plan for as long as I could in anticipation of the rise of data-hungry mobile services, but the cost benefit of switching and the knowledge that I was just going to be throttled anyway made it silly to hold on any longer.
While Verizon and AT&T built up huge smartphone customer bases in part by luring subscribers in with unlimited data and then practically forcing them onto capped plans, there are still two major U.S. carriers that offer limitless cellular data… for now. More →