The advent of low-fee stock trading platforms like E-Trade brought a rush new money into the market. For better or worse, online self-service equity trading platforms opened up the stock market to droves of new investors. These services have only grown more accessible over time, with many such as TD Ameritrade and E-Trade advertising entry-level commissions of $10 per trade.
$10 per trade is a tremendous value compared to traditional services, but now there’s a newer service that offers an even better value for budding investors. More →