Earlier today, Verizon announced that it’s rolling out LTE Advanced to customers from coast to coast, at no additional cost to Verizon’s traditional arm and leg. But in case you’re tired of the carrier/uncarrier announcements about the Fastest Internet Evarr, here’s what it all really means.
Sprint and T-Mobile both recently released unlimited data plans that aren’t actually unlimited — you can use a whole bunch of data, but you are limited to streaming SD-quality video and slow speeds for gaming. As part of a new plan that Sprint is offering you can now pay $20 a month more to stream video in full HD and game faster.
This plan is called Unlimited Freedom Premium, which pretty much goes to show that Sprint didn’t understand the meaning of the word “Unlimited” in the first place.
Yesterday, T-Mobile launched a brand-new set of unlimited* data plans. At right about the same time, Sprint also announced a set of very similar data plans, and claimed that T-Mobile had “basically copied” Sprint’s plans.
Because this is business in the era of Trump, both CEOs then went on a mission to trash-talk each other. This resulted in Sprint CEO Marcelo Claure doing a spot on CNBC where he addressed T-Mobile’s claims. But as part of the segment, Claure also answered questions about the limits on Sprint’s data plans. What you’re about to see is some of the most creative use of technical buzzwords to basically lie that I’ve seen in a while.
For the longest time, there was a Big Two of mobile networks. AT&T and Verizon were the only players with good coverage, and T-Mobile/Sprint/US Cellular were for the poor people.
Well, times they are a-changing. The latest comprehensive report actually has T-Mobile as the overall winner, with Verizon and AT&T within licking distance as second and third. Sprint, meanwhile, is really just trying to remind everyone it exists.
On Sunday night, the unthinkable happened.
No, it wasn’t when the Golden State Warriors dismantled the Cleveland Cavaliers to the tune of 110-77. And it wasn’t when that crazy thing happened on Game of Thrones (no spoilers). It was when a commercial aired featuring Paul Marcarelli, best known as the “Can you hear me now?” Test Man for Verizon.
But the commercial was for Sprint.
Having to compete with the constant onslaught of insults lobbed their way by outspoken T-Mobile CEO John Legere can, at times, drive some rival carrier executives crazy. We’ve seen it before and we’ll see it again. Wireless carriers are generally pretty old school, and they’re simply not used to having to deal with attacks like this on social media. They often get rattled, and when you’re rattled you make mistakes. Mistakes like, say, posting one of the most tasteless promotional videos we’ve ever seen.
We hope you’re sitting down for this one. More →
Verizon has long been thought of as the nation’s broadest network, with coverage that always seems to stretch to areas where other networks don’t. AT&T is no stranger to vast network coverage either, and T-Mobile constantly touts the improvements made recently to its always-expanding 4G LTE network in TV commercials. Meanwhile Sprint continues to build out its network as well, still recovering from the WiMax mistake it made early on.
With all of this 4G coverage all over the country, one question still remains: Which carrier has the fastest 4G LTE network? More →
T-Mobile turned the wireless industry on its head when it began its “Un-carrier” initiatives a few years ago, and it instantly became the most important carrier in the United States. We’re not saying T-Mobile’s moves have all been made out of the kindness of its heart, of course, but the carrier made waves by addressing subscribers’ pain points and introducing initiatives that were actually consumer-friendly. In an industry that has long been known to milk customers at every opportunity, this was and continues to be a big deal.
Now, postpaid and prepaid carriers alike are in constant battle as they seek out new ways to undercut rivals and draw interest from consumers. Sometimes this competition leads to great new promotions. Sometimes, however, it leads to ideas that might end up doing more harm than good. More →
Did you get overcharged by Sprint or Verizon for subscription services that you never signed up for and never used? If so then you should know that you have only a week left to reclaim the money that’s rightfully yours. If you’ve been hit with “cramming” fees by Verizon and Sprint, the deadline to get your money back is coming up on December 31st. After that, you’ll lose the opportunity to make a claim for refunds. More →
With Christmas coming up, the chances are that good you’re considering buying a new smartphone. The special Black Friday and Cyber Monday sales are already gone, but you can still get the smartphone upgrade of your dreams for a great price. However, you might have to deal with carrier contracts to make your dream a reality, and you might even have to switch carriers to get a better offer on a particular phone model – or you might want to change mobile operators for entirely different reasons.
The bad news is that there might be some costs involved that you’d better be ready to pay up. The good news is that you can easily switch carriers if you want and some of them will be prepared to take care of those extra those costs for you. More →
It’s actually been a reasonably decent year for ads, as there hasn’t been anything as godawful as 2013’s creepy Galaxy Gear ad or Sprint’s tragicomic Framily ad campaign. That said, there were definitely some major advertising clunkers in 2015, highlighted by some subpar efforts from McDonald’s, HTC and (of course) Sprint. More →
Sprint wants to reduce T-Mobile customers’ rates by 50%. T-Mobile, on the other hand, wants to just give Sprint customers $200. T-Mobile CEO John Legere announced on Twitter that T-Mobile is going to give Sprint customers $200 for every line they switch over to the “Un-carrier.” More →
Sprint on Wednesday unveiled a new offer to cut the rates that customers are paying for their wireless services in half if they switch from Verizon, AT&T or T-Mobile. We already pointed out some potential shortcomings with Sprint’s offer and we’re not at all surprised to see that T-Mobile CEO John Legere has taken to Twitter to rip the new Sprint offer apart. More →