Want to know one surefire way to anger the TV industry? Tell them that their commercials aren’t all that effective. That’s exactly what Google claims in a new report, in which the company analyzed ad campaigns across eight countries to find that YouTube ads were more effective than TV ads 80% of the time. More →
Didn’t have the funds or the time to make it out to Coachella this year? Don’t worry — YouTube has your back. On Monday, the most popular video service in the world revealed that it would allow users to live stream 360-degree video starting this week. In order to celebrate the new feature, YouTube will be hosting several 360-degree performances from Coachella this weekend.
After all this time, you can finally feel it in the air: virtual reality and augmented reality are about to make the leap we’ve all been waiting for. As far as mainstream devices go, VR had all but been abandoned until Oculus came along and rekindled the world’s interest in virtual reality. Development of VR solutions has since accelerated, and now a high-quality virtual reality experience can be had for as little as $99 thanks to Samsung’s Gear VR headset, which works alongside the company’s most popular phones.
To really reach the masses however, VR must move beyond gaming, which has been the main focus of companies like Oculus and Samsung thus far. And with Monday’s launch of 360-degree live streaming support, YouTube may have just helped turn the tide. More →
The VR revolution continues.
On Monday, Google announced that 360-degree live streaming is the latest feature to hit YouTube. It’s been just over a year since YouTube began supporting 360-degree videos on its site, but now creators will be able to stream those videos live, giving viewers an even more immersive experience.
A Barbie doll sits innocently atop a workbench, unaware of the 100 tons of terror that are about to close in on it. Off camera, we hear a man with a Finnish accent say ominously that the doll is “beautiful… but [for] how long?” A motor starts whirring up and within seconds a hydraulic press closes in on the iconic toy and then… SQUISH.
This is the kind of wanton destruction that occurs on a regular basis at the Hydraulic Press Channel, a YouTube channel that popped up last year and has since become a smash hit on social media sites like Reddit. As of this writing, the channel has more than 450,000 subscribers and its videos have been watched collectively more than 36 million times.
This week, BGR talked with the channel’s founder Lauri Vuohensilta about his newfound Internet fame and his ambitions to take crushing things with hydraulic presses to a whole new level. More →
Even though Taco Bell these days is known for experimenting with crazy new food concepts, the fast food chain used to have some really solid staples including its soft tacos, its burritos and its chalupas. The two guys who run the Brothers Green Eats YouTube channel recently decided to remind us of Taco Bell’s glory days by showing us how to make every item on Taco Bell’s classic menu right in our own home kitchens. If you’re having guests over and are looking for something quick and easy to serve them, you’ll want to bookmark these videos. More →
You may have heard about Colin Furze before. He’s an inventor and YouTube star who comes up with all sort of interesting contraptions, including an ejector bed that will ensure you wake up on time and an Assassin’s Creed-style hidden blade and rope launcher. This time around, he’s created something decidedly scary: A thermite canon that can be used to blow up something from a distance.
Not a day goes by when I don’t praise the heavens for YouTube. Why? Because without YouTube, countless oddballs who have strange fetishes for crushing things with hydraulic presses and pouring molten copper onto food would never be able to share their passions with the world. I recently discovered yet another addictive YouTube channel that’s simply called “LET’S MELT THIS” and its sole purpose is to, you guess it, show videos of stuff melting. More →
T-Mobile’s controversial Binge On initiative filled in its biggest remaining gap for online video services on Thursday by announcing it had secured the support of YouTube for the program. This means that T-Mobile subscribers with plans that are eligible for Binge On will be able to watch as many YouTube videos as they want over T-Mobile’s mobile data network without having any of it count against their monthly data limits. More →
Without a lot of fanfare, YouTube about two weeks ago added a new and advanced blurring tool that lets video uploaders easily and precisely blur out anything that might not be appropriate for public viewing, from the faces of bystanders to license plates on cars.
The Next Web points us to a fascinating new site on github that lets users search for YouTube videos based on the area in which they were shot. While geolocation data for videos isn’t as prevalent as it is for, say, photos, it’s still an interesting tool that’s worth exploring as a means to discover crazy, weird, and low-production footage that may have been shot right in your backyard.
In addition to being able to enter in a particular city or even a specific address into the search bar, the site also lets users filter videos depending on how recently they were filmed. So, for instance, if you want to see what videos that were filmed near Anchorage, Alaska over the past week, you can do so with ease. Advanced search filters also allow users to search by keywords and within a certain designated radius.
Over the past few weeks, Netflix has been dominating headlines with a wide assortment of announcements and acquisitions, but even as the popular online streaming service grows exponentially larger than it has in years past, its staunchest competition yet has been gearing up to steal eyeballs away in 2016. More →