Amazon Prime Day has come and gone, but there’s already another big Prime-focused shopping event — and it’s finally here. Amazon Prime Big Deal Days 2023, allows Prime customers to get massive discounts on a huge range of products, and the deals are as good as those on the normal Prime Day event.
The big event is set to take place on October 10 and 11, which means that yes, it’s happening right now. In other words, it’s worth starting to think about the kinds of deals that you may want to take advantage of during the event.
We’re pouring through the sales and types of deals that are available during the event. We’ve covered Prime Day for years, and we know that it’s important to start preparing for the event well in advance.
Read on to find the best deals for the Prime Big Deal Days 2023 event, and the best Big Day deals still available.
Prime Big Deal Days: Day 1 best-sellers
Amazon released a big list of best-selling products from day 1 of its big Fall Prime Day sale. You’ll find the full list below, including a bunch of hot items that are on sale for the first time ever! Which ones did you buy?
- iRobot Roomba Vacuums, Combos, Mops, and Accessories
- Dyson Vacuums and Air Purifiers
- Breville Kitchen Appliances
- KitchenAid Mini Stand Mixers and Attachments
- Nespresso Vertuo Coffee and Espresso Machines
- Shark HP201 Clean Sense Air Purifier MAX
- Ninja CW102BL Foodi NeverStick PossiblePan
- JALL Alarm Clock for Kids
- Anker Portable Charger
- Beats Studio Pro – Wireless Bluetooth Noise Cancelling Headphones
- Lenovo L27e-30 27-inch FHD LED Backlit LCD FreeSync Monitor
- SAMSUNG Galaxy Tab S7 FE 12.4″ 64GB WiFi Android Tablet
- COSRX Snail Mucin 96% Power Repairing Essence
- LANEIGE Lip Sleeping Mask
- LANEIGE Lip Glowy Balm
- essence | Lash Princess False Lash Effect Mascara
- Mighty Patch Original patch from Hero Cosmetics
- Crest 3D White Professional Effects Teeth Whitening Kit
- Men’s and Women’s Fashion from Amazon Brands
- Hey Dude Unisex-Adult Wally Stretch
- Colorfulkoala Women’s High Waisted Yoga Pants 7/8 Length Leggings with Pockets
- adidas Women’s Cloudfoam Pure 2.0 Running Shoe
- Orolay Women’s Thickened Down Jacket
- AUTOMET Women’s Casual Plaid Shacket Button Down Long Sleeve Shirt
Holiday & Toys
- National Tree Company Pre-lit Artificial Tree for Entrances and Christmas
- LA JOLIE MUSE Pomegranate Pine Scented Candle
- National Tree Company Pre-Lit Artificial Christmas Wreath
- Lenox Holiday Dinner Plate Set
- PicassoTiles 100 Piece Set 100pcs Magnet Building Tiles
- Squishmallows Official Kellytoy 8″ Plush Mystery Pack
New & Noteworthy Products on Deal
- Dyson Supersonic Hair Dryer
- BALEAF Women’s Fleece Lined High Waisted Leggings
- Urban Decay Naked3 Mini Eyeshadow Palette
- Ninja Programmable XL 14-Cup Coffee Maker PRO
Products on Deal for the First Time
- Samsonite Freeform Hardside Expandable with Double Spinner Wheels
- DeerRun Walking Pad 2 in 1 Under Desk Treadmill
- Graco Simple Sway Swing
- amika the wizard silicone-free detangling primer
UPDATE — Amazon just released another big list of best-sellers on day 2 of Prime Big Deal Days:
Top Deals in Beauty
1. Laniege Lip Glowy Balm
2. essence Lash Princess False Lash Effect Mascara
3. Crest 3D White Professional Effects
4. CHI Original Ceramic Hair Straighteners
5. BS MALL Makeup Brush Set
Top Deals in Fashion
1. AUTOMET Women’s Casual Plaid Shacket
2. MANGOPOP Women’s Mock Turtle Neck
3. Pro Acme Classic Polarized Aviator
4. Hanes Women’s Value Soft Moisture Wicking Socks
5. Gold Hoop Earrings Set
Top Creator Favorites from Day 1
1. LANEIGE Lip Sleeping Mask: Nourish & Hydrate with Vitamin C, Antioxidants, 0.7 oz.
2. Lumineux Teeth Whitening Strips
3. Beckham Hotels Bed Pillows
4. Bissell Little Green Carpet Cleaner
5. Echo Dot 5th Gen
Best Prime Big Deal Days Apple deals 2023
Apple deals are some of the hottest deals out there. The company doesn’t routinely take advantage of Prime events to offer huge deals, but we’re still seeing some impressive deals for the event.
Best Prime Big Deal Days TV deals 2023
In the market for a new TV? The event is set to be an excellent way to get an incredible deal on a TV too. Here are the best TV deals we could find right now.
Best Prime Big Deal Days smart home deals
Want to make your home a little smarter? Amazon is offering a huge number of smart home deals, making the Prime Big Deal Days a great time to buy smart home products.
Best Prime Big Deal Days headphone deals 2023
Looking for a great new pair of headphones? Good headphones can completely change how you listen to music and other audio. Here are the best headphone deals we could find right now.
Best Prime Big Deal Days phone deals 2023
Looking for a new phone? While the likes of headphones and TVs often get all the attention for Prime Day, we’re still seeing some great deals on smartphones for the big event. Here are the best smartphone deals you can get right now.
Best Prime Big Deal Days gaming deals 2023
Looking for new gaming gear? The Amazon Prime Big Deal Days event is home to a series of great gaming deals. Here are the best of them.
Best Prime Big Day Deals Amazon device deals 2023
As usual, Amazon devices themselves are front-and-center for Big Deal Days. Here are the best ones you can get.
How to shop on Prime Day or Prime Big Deal Days
If you’re looking for Prime Day or Prime Big Deal Days deals, you will need to sign up for an Amazon Prime account. Amazon Prime membership is currently $14.99 per month or $139 per year. You can also start a free 30-day trial on Prime.
You’re only eligible for the free trial if you have not been a member in the past. If you do not wish to retain your membership after the sale, make sure you cancel before the one-month trial ends.
Here’s a list of other key Prime Big Deal Days coverage.
- Best Prime Big Deal Days Apple device deals
- Best Prime Big Deal Days gaming deals
- Best Prime Big Deal Days Amazon device deals
- Best Prime Big Deal Days TV deals
- Best Prime Big Deal Days phone deals
- Best Prime Big Deal Days smart home deals
- Best Prime Big Deal Days headphone deals
What is the Amazon Prime Big Deal Days sale?
The Big Deal Days sale is Amazon’s second major shopping event for the year. Over the years, Prime Day has grown bigger and bigger — to the point where Amazon now offers two sale events during the year. Last time, that included the Prime Early Access Sale, but this year we’re getting the Prime Big Deal Days sale. They’re likely to offer similar kinds of deals.
When is Amazon Prime Big Deal Days?
Amazon has announced that the Big Deal Days event will take place on October 10 and 11. This is a similar time of year as last year’s Prime Early Access Sale.
What is Amazon Prime Day?
Amazon Prime Day is an annual online shopping event hosted by Amazon, the world’s largest e-commerce platform. Launched in 2015, the event was initially conceived as a celebration of the company’s 20th anniversary, but it quickly evolved into a highly anticipated shopping extravaganza for Amazon Prime members. It typically takes place during the summer months, often lasting for 48 hours or more, and offers a ton of exclusive deals, discounts, and promotions on a vast array of products and services available through the platform. The event has become a cornerstone of Amazon’s retail calendar, drawing millions of consumers from around the globe and generating significant revenue for the company.
To participate in Amazon Prime Day, shoppers must be subscribed to Amazon Prime, the company’s subscription-based service that offers various benefits such as free shipping on eligible items, access to streaming music and video content, and exclusive discounts on certain products. On Prime Day, Amazon Prime members can take advantage of significant markdowns on thousands of items across multiple categories, including electronics, home appliances, fashion, and more. In addition to the sales, the event features limited-time Lightning Deals, which offer deep discounts on specific products for a short period or until the inventory runs out, as well as Spotlight Deals, which showcase a curated selection of popular items at discounted prices.
Over the years, Amazon Prime Day has grown in scale and reach, influencing not only Amazon’s sales but also the strategies of its competitors. In response to the event, other major retailers have started to offer their own promotions and sales during the same period, leading to an industry-wide phenomenon known as “Black Friday in July.” As a result, Amazon Prime Day has become more than just a shopping event for Amazon Prime members; it has transformed into a significant retail moment that generates increased consumer spending and drives competition among retailers, ultimately benefiting both shoppers and the broader e-commerce industry.
When is Amazon Prime Day 2023?
Amazon Prime Day 2023 is taking place on July 12 and 13. This lines up with previous years — when the event typically takes place during the summer months. Exact dates have varied a little, but in many instances, Amazon Prime Day has occurred in July.
When did Amazon Prime Day start?
Amazon Prime Day, initially launched on July 15, 2015, was introduced as a one-day shopping event to celebrate the company’s 20th anniversary. The concept quickly gained traction, turning into an annual online shopping extravaganza exclusive to Amazon Prime members.
Over the years, the event has expanded both in duration and scale, evolving from a 24-hour event into a 48-hour marathon of deals and discounts. The success of Prime Day has transformed it into a cornerstone of Amazon’s retail strategy, drawing millions of shoppers worldwide and generating substantial revenue for the company.
Additionally, the impact of Amazon Prime Day has extended beyond the platform itself, prompting other retailers to offer competing sales and promotions during the same period, leading to the emergence of an industry-wide phenomenon colloquially referred to as “Black Friday in July.”
How to find the best Prime Day deals
Price check everything
When shopping for Prime Day, the most important rule is to price check whatever you’re buying. CamelCamelCamel is a website that can help out with this. It tracks price lows, so you’ll be able to see if the item you’re looking at was cheaper at some point than it is right now.
There’s also a Chrome extension called Camelizer, which you can install and click on anytime you want to look at the price history of a product. If you’re an Amazon Prime member and are shopping on Amazon.com, any big brand should be displaying the correct pricing.
Watch out for shady reviews
You should always be on the lookout for fake reviews. Although Amazon has removed many bogus reviews from its website, there are so many that it’s become near-impossible for Amazon to keep up.
Fakespot can analyze the quality of reviews on any Amazon page and assign a letter grade indicating whether the product has mostly fake or real reviews. ReviewMeta is a similar site that looks for suspicious terminology or repeated phrases in reviews and offers a failing or passing grade.
Try to scan for in-depth reviews on any item you’re about to purchase. If most of the reviews on an item consist of the same generic phrases, there’s a high chance that the reviews are fake.
Avoid buying junk
Amazon and many of its 3rd party sellers are sitting on a stockpile of unsold items. As a result, you can find a fire sale on a range of off-season items and apparel during Amazon Prime Day 2022. It’s advisable to buy only things you actually need to avoid the trap of not-so-useful purchases.
Don’t be afraid of refurbished items.
If you’re looking to make huge savings, a refurbished item may be worth considering. Amazon tends to offer solid refurbished Apple Watch deals. There’s also an Amazon warehouse website listing deals on pre-owned, used, and open-box items. Keep in mind that most actual Prime deals will be on new items — so if you come across a refurbished item, it’s worth taking a quick look at how much it costs new.
Prime Day 2023 took place on July 12 and July 13. However, there’s a second big shopping event, set to take place on October 10 and 11.
Amazon Prime Day itself is still only once per year — but Amazon has announced a second Prime-exclusive sale the past two years. This year, that second event is the Prime Big Deal Days sale. So, there are two Prime-themed events, but they have different names.
Yes! Not only does Amazon discount its products on these days, but plenty of other companies also get in on the fun too. Lots of things are cheaper on Amazon Prime Day, so it’s well worth taking advantage of the event.
Technically speaking, no. Prime Day is exclusively an Amazon event. However, many other large retailers may launch promotions of their own to take advantage of the huge online audiences around Prime Day and Prime Early Access.
Yes. If you’re in the market for a new device or product, then Prime Day is absolutely worth taking advantage of. You have to be an Amazon Prime member for these deals.
Yes. You will need Amazon Prime to take full advantage of the Prime Day and Prime Early Access deals. Amazon Prime offers things like free two-day shipping, access to Prime Video, and more. It’s worth it for those who regularly shop on Amazon for the shipping alone. Amazon has discounts for some people too — like students.