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How the $799 iPhone 14 will be better than any other entry-level iPhone

Published Aug 5th, 2022 8:40AM EDT
iPhone 13 Pro Main
Image: Christian de Looper for BGR

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Most iPhone 14 rumors say that Apple will increase its prices, despite keeping the $799 entry-level price in place. Also, most reports also say that the 6.1-inch iPhone 14 and the 6.7-inch iPhone 14 Plus/Max will offer buyers specs on par with the 6.1-inch iPhone 13 Pro and 6.7-inch iPhone 13 Pro Max.

The latter might seem like an annoying compromise. This year might mark the first iPhone generation where Apple uses two different A-series chips to power the handsets instead of only using the newest A16 Bionic model. However, with all that in mind, I’ll quickly explain why the $799 iPhone 14 will be the phone you’ve always wanted to buy from Apple but could.

The $799 iPhone 14 price

Most iPhone 14 price rumors said that Apple will increase its prices this year. But many of them also said the $799 cost from the 6.1-inch iPhone 12 and 6.1-inch iPhone 13 will stay in place for one more year.

Mind you, this is the price after the $30 carrier deal discount that Apple promotes. The actual price of this iPhone size, regardless of the year, is $829. I’ll continue to refer to this price point at $799 since that’s probably what Apple will promote for the 6.1-inch iPhone 14.

Both those rumors can be true. The iPhone 14 series average selling price will be higher this year, despite Apple keeping the same price for the 6.1-inch iPhone 14. Here’s the price structure we should expect for the iPhone 14 series:

  • $799 6.1-inch iPhone 14 – same as iPhone 13
  • $899 6.7-inch iPhone 14 Plus/Max – had no predecessor, as it replaces the $699 5.4-inch iPhone mini size
  • $1,099 6.1-inch iPhone 14 Pro – $100 more expensive than iPhone 13 Pro
  • $1,199 6.7-inch iPhone 14 Pro Max – $100 more expensive than the iPhone 13 Pro Max

If the iPhone 14 price figures above are correct, then Apple will indeed manage to increase the average selling price of the iPhone 14 series. Prices will start at $799 instead of $699. And the three other iPhones will be at least $100 more expensive than their direct predecessors.

The iPhone 14 Plus/Max will actually be a new entrant in Apple’s family of iPhones. But it’ll be $200 more expensive than the iPhone 13 mini.

iPhone 14 dummies leak in hands-on video
iPhone 14 dummies leak in hands-on video. Image source: Sonny Dickson

This makes the $799 iPhone 14 all the more interesting despite “only” having iPhone 13 Pro specs. But that also makes it very exciting.

How Apple sells old iPhones

When a new iPhone generation arrives, Apple continues to sell older models at a discount. You’ll find the current slate of devices at this link. Apple still sells the 2019 iPhone 11 for $499. It’s still a great phone years later. It’s also the precursor to the iPhone 12, iPhone 13, and iPhone 14.

Also, when a new iPhone model arrives, last year’s version gets a $100 price cut. However, and this is very crucial, Apple never keeps last year’s Pro models in its lineup. The only iPhone Pro models you can buy are the new generation’s Pros.

You won’t find iPhone 12 Pro and iPhone 12 Pro Max in Apple stores or online right now. There’s no $899 iPhone 12 Pro and $999 iPhone 12 Pro Max from Apple.

Those devices might be pretty exciting to buyers, starting at $100 less than their original price. But they would likely impact sales of the new Pros, the $999 iPhone 13 Pro and $1,099 iPhone 13 Pro Max.

iPhone 14 Pro 3D Renders
iPhone 14 Pro 3D renders: Color concepts. Image source: Technizo Concept and LetsGoDigital

This should already make it clear why the $799 iPhone 14 is such an incredible proposition.

Rumors say the 6.1-inch iPhone 14 and 6.7-inch iPhone 14 Plus/Max will match the specs of the 6.1-inch iPhone 13 Pro and 6.7-inch iPhone 13 Pro Max. They’ll rock A15 Bionic chips with 5-core GPUs and 6GB of RAM. The A15 Bionic version should be tweaked to deliver speed improvements over last year, although Apple is essentially using the same chip.

Let’s also be clear, the A15 Bionic has no rival on the market, which is one more reason for Apple to keep it around. It’ll help Apple deal with lockdowns and inflation, which have inevitably impacted chip manufacturing.

On top of that, the non-Pro iPhone 14 versions will get larger batteries than last year. And you can expect charging speeds of up to 30W.

The $799 iPhone 14 is the cheaper Pro you’ve always wanted

If Apple were to keep the iPhone 13 Pro and iPhone 13 Pro Max this year, it would have to cut the price by $100. But the iPhone 14 starting at $799 means buyers who wanted a cheaper iPhone 13 Pro aren’t getting a mere $100 discount. They’re getting $200 off the price since the iPhone 14 is basically an iPhone 13 Pro.

Camera size: iPhone 14 Pro Max dummy unit (left) vs. iPhone 13 Pro Max (right).
Camera size: iPhone 14 Pro Max dummy unit (left) vs. iPhone 13 Pro Max (right). Image source: YouTube

For that extra $100 that you get to save, you’re losing out on just three iPhone 13 Pro features.

You’re not getting the 120Hz ProMotion screen, but the iPhone’s static 60Hz is great for most people. And you’re not getting the zoom and LiDAR cameras, as the base iPhone 14 models come with two lenses on the back. Also, storage goes only up to 512GB instead of 1TB.

With all that in mind, the $799 iPhone 14 will deliver the closest possible Pro experience you could ever dream of from a non-Pro iPhone.

It’ll be the closest thing to buying last year’s Pro model with a significant discount. The same goes for the $899 iPhone 14 Plus/Max, which will probably be a huge success for Apple. But the point I’m making is that the $799 iPhone 14 will be an incredible deal for buyers looking to upgrade. Apple has never offered anything like this model before at the entry level.


More iPhone coverage: For more iPhone news, visit our iPhone 14 guide.

Chris Smith Senior Writer

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he brings his entertainment expertise to Marvel’s Cinematic Universe and other blockbuster franchises.

Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.