If the Starwood hotel chain has its way, the hotel room of the future will be more of a customizable set of experiences that listens to you and stands ready to cater to your wishes — and that’s less of, well, just a room.
The company’s hotel brand Aloft in recent weeks started trialing voice-activated hotel rooms in its Boston Seaport and Santa Clara properties. The service, currently enabled in 10 rooms at each property, includes guests being greeted by a personalized welcome letter on the in-room TV when they check in.
They quickly learn that a branded iPad is ready to be set up with a “Hey Siri” to learn the sound of their voice so it can go on to control the guest’s room experience. More →