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T-Mobile announces ‘Yes, Every Smartphone Is on Sale, Sale’ for one day only

Updated Dec 19th, 2018 7:29PM EST

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T-Mobile on Tuesday announced an upcoming smartphone sale that will last for one day only. During the carrier’s “Yes, Every Smartphone Is on Sale, Sale” on Saturday, September 24th, each and every one of its smartphones can be had for $99.99 down or less (after a mail-in rebate) along with a T-Mobile Value plan. T-Mobile’s Value plans essentially remove the handset subsidy from T-Mobile’s monthly plan pricing, though this sale reintroduces the subsidy by charging a low up-front “down payment” and then spreading additional payments across 20 months. So for example, customers can purchase the HTC Sensation 4G — one of our favorite Android phones at the moment — for $99.99 down after a $100 mail-in rebate, and then $15 per month for 20 months. The HTC Sensation 4G, HTC myTouch 4G Slide, BlackBerry Bold 9900, Samsung Exhibit 4G, T-Mobile Sidekick 4G, LG G-Slate tablet and the T-Mobile 4G Mobile Hotspot are all included in this sale. A two-year service contract is required with each purchase, and Value plan pricing starts at $34.99 for 500 “whenever minutes” with no messaging or data. T-Mobile’s one-day sale is available in T-Mobile retail locations only, and the carrier’s full press release follows below.

T-Mobile Continues to Celebrate Value by Discounting All Smartphones and Tablets During a One-Day, In-Store Special Promotion

On Sept. 24, T-Mobile will hold the “Yes, Every Smartphone Is on Sale, Sale” during which all data- and feature-rich devices can be purchased for $99.99 down or less

BELLEVUE, Wash. — Sept. 20, 2011 — On Saturday, Sept. 24, 2011, T-Mobile USA, Inc. will continue to celebrate its new Value plans with a one-day promotion allowing consumers to purchase any smartphone, tablet or mobile broadband device on any of the company’s Unlimited Value™ plans with 2GB or higher of full-speed data, on a two-year agreement, for a down payment of $99.99 or less, after mail-in rebate card, at T-Mobile retail locations nationwide.

New and existing customers will be able to purchase T-Mobile’s newest devices, including the HTC Sensation™ 4G, T-Mobile® myTouch® 4G Slide, BlackBerry® Bold™ 9900 and T-Mobile® G-Slate™ with Google™, for a down payment of $99.99 or less, after mail-in rebate card, when paired with any of T-Mobile’s new qualifying Value plans with unlimited data — including the unlimited talk, text and data family plan for $49.99 per month for each of two lines. Every smartphone, tablet and mobile broadband product T-Mobile offers will be included in the promotion and will range in price with a down payment between $0 and $99.99, after a mail-in rebate card, on an Equipment Installment Plan.1

“T-Mobile is committed to making 4G affordable with the latest wireless mobile Internet services and devices that fit within every budget, all on America’s Largest 4G Network,” said John Clelland, senior vice president of marketing, T-Mobile USA. “We continue to look for ways to help consumers step up to data. Our one-day, in-store promotion will make it easier for customers to get greater savings by making all of our smartphones, tablets and mobile broadband devices available with minimal cost upfront.”

In July, T-Mobile launched its featured Value plan, with unlimited talk, unlimited text and unlimited data — with 2 GB of high-speed data — for just $49.99 per line for two lines.

The following is a sample list of some of the exceptional devices available through the promotion at participating retail locations nationwide:

Device Net Down Payment (after rebate) Mail-In Rebate Card Monthly Payment
HTC Sensation 4G $99.99 $100.00 $15.00
T-Mobile myTouch 4G Slide $79.99 $100.00 $15.00
T-Mobile Sidekick® 4G $49.99 $50.00 $15.00
Samsung Exhibit™ 4G $0.00 $50.00 $10.00
BlackBerry Bold 9900 $99.99 $150.00 $15.00
T-Mobile 4G Mobile Hotspot $0.00 $25.00 $5.00
T-Mobile G-Slate with Google $99.99 $200.00 $10.00

More information about T-Mobile’s new unlimited Value plans and the “Yes, Every Smartphone Is on Sale, Sale” is available at Phone promotion may not be combined with other offers.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.