Apple reportedly plans to launch a new Apple TV next month that will feature a faster processor along with other enhancements. Apple watcher 9to5Mac on Tuesday reported that the Cupertino, California-based technology giant plans to refresh its Apple TV offering in March alongside the iPad 3. To be clear, this is not the HDTV Apple is rumored to be working on, but rather the somewhat popular iOS-powered set-top box. 9to5Mac’s source says the new Apple TV will be powered by a faster dual-core processor, perhaps the “Apple A5x” that has been rumored recently, and it will feature better video playback performance as well. Earlier rumors suggested that Apple’s new Apple TV might also feature Siri voice command integration, a Bluetooth 4.0 remote and support for Apple’s rumored upcoming 1080p iTunes content, but none of these rumors have been confirmed.


Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.