Amazon’s entry-level Kindle is still the company’s most popular model thanks mainly to its low price point — especially when it goes on sale. But everyone knows that “most popular” doesn’t always mean “best.” If you’re in the market for a new book reader, you should know that the Kindle Paperwhite E-reader just went on sale on Amazon, dropping to its lowest price ever. It features a beautiful high-resolution E Ink display that looks like real paper, and it has an adjustable backlight too. Honestly, if you love books the Paperwhite is worth twice what Amazon is charging right now.

Here are the key details from the product page:

* Now available in black or white
* Higher resolution display (300 ppi) – with twice as many pixels
* Built-in adjustable light – read day and night
* No screen glare, even in bright sunlight, unlike tablets
* A single battery charge lasts weeks, not hours
* Massive selection, lowest prices – over a million titles $2.99 or less
* Prime members read free with unlimited access to over a thousand titles

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