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BlackBerry considers breaking BBM off into new company

Zach Epstein
August 27th, 2013 at 11:00 AM
BlackBerry BBM Spinoff

BlackBerry is seemingly on the verge of finally releasing BlackBerry Messenger for the iPhone and Android devices. According to a new report from The Wall Street Journal, however, the company may have even bigger plans for BBM. The Journal on Tuesday reported that BlackBerry is considering spinning its BlackBerry Messenger division off into a separate company called “BBM Inc.” that would operate as a BlackBerry subsidiary with more independence than it currently has. The company is also once again considering expanding BBM beyond BlackBerry, iOS and Android devices to desktop computers, according to the report. “We have announced our plans to offer this trusted mobile messaging service to iPhone and Android users sometime this summer,” a BlackBerry spokeswoman said in response to the report. “We have made no further announcements.” Breaking BBM off into a new company is one of many different ideas being tossed around as BlackBerry looks to recover from its current downturn.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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