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Surprise: Amazon’s Fire TV Stick 4K is back on sale for the price of a Fire TV Stick

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Will wonders never cease? We thought Amazon was done with its killer device deals after Valentine’s Day, but apparently Presidents Day has inspired everyone’s favorite online retailer because one of our favorite deals is back. For a limited time, you can snag the $50 Fire TV Stick 4K with all-new Alexa Voice Remote for just $39.99, which is what Apple typically charges for the older Fire TV Stick model without 4K, HDR, HDR10+, and Dolby Vision support. This is by far the best deal in media streaming, though if you don’t care about better resolution and color reproduction you can also snag that lesser Fire TV Stick model for only $29.99 right now.

Fire TV Stick streaming device with Alexa built in, includes Alexa Voice Remote, HD, latest rel… Price:$29.99 Buy Now Available from Amazon, BGR may receive a commission Fire TV Stick 4K streaming device with Alexa Voice Remote (includes TV controls) | Dolby Vision… Price:$39.99 Buy Now Available from Amazon, BGR may receive a commission

Here’s what you need to know from the Fire TV Stick 4K page:

  • The most powerful 4K streaming media stick with a new Wi-Fi antenna design optimized for 4K Ultra HD streaming.
  • Launch and control content with the all-new Alexa Voice Remote. Watch favorites from Netflix, Prime Video, Hulu, STARZ, SHOWTIME, or CBS All Access, plus stream for free with Pluto TV, IMDb Freedive, and others.
  • Enjoy brilliant picture with access to 4K Ultra HD, Dolby Vision, HDR, and HDR10+. Experience immersive sound with Dolby Atmos on select Prime Video titles.
  • Choose from 500,000 movies and TV episodes. Watch favorites from Netflix, Prime Video, Hulu, STARZ, SHOWTIME, CBS All Access, and others.
  • Fire TV Stick devices have more storage for apps and games than any other streaming media stick.
  • Experience tens of thousands of channels, apps, and Alexa skills, plus millions of websites like YouTube, Facebook, and Reddit.
  • Alexa on Fire TV provides the most comprehensive voice experience of any streaming media player—view live camera feeds, check the weather, dim the lights, and stream music.
  • Amazon Prime members get unlimited access to thousands of movies and TV episodes, plus ad-free listening to millions of songs with Prime Music.
Fire TV Stick streaming device with Alexa built in, includes Alexa Voice Remote, HD, latest rel… Price:$29.99 Buy Now Available from Amazon, BGR may receive a commission Fire TV Stick 4K streaming device with Alexa Voice Remote (includes TV controls) | Dolby Vision… Price:$39.99 Buy Now Available from Amazon, BGR may receive a commission

Our deals and product reviews are picked by BGR's expert editors and team.

Follow @BGRDeals on Twitter to keep up with the latest and greatest deals we find around the web. Prices subject to change without notice and any coupons mentioned above may be available in limited supply.

Maren Estrada

Maren Estrada is a deals expert with more than 15 years of product reviews and deals coverage experience. Having been the Editor for BGR Deals since it first launched in 2013, she has helped our audience save millions of dollars over the years on tens of thousands of popular products. She is the authority on daily deals coverage. In addition to BGR, her work has also appeared on Yahoo!, MSN, and more.