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Amazon has the Roku Express HD for just $25, or save $21 on the Roku Streambar

Published Feb 26th, 2021 11:36AM EST
Image: Roku/Amazon

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  • Anyone in need of a new streaming media player should look no further than the incredible Roku deals Amazon is running right now.
  • Prices start at $24.99 for the beloved Roku Express HD, and the Roku Streambar with built-in 4K HDR streaming support is $21 off.
  • The star of the show, however, is the 4K-equipped Roku Premiere that’s on sale for $34.

Amazon has been running some terrific deals this week on two of its best-selling streaming media players. Specifically, the beloved Fire TV Stick 4K is on sale for $37.99 instead of $50 and the new entry-level Fire TV Stick Lite that normally sells for $30 is down to $21.99. Those are both great deals indeed, but there’s another set of sales that you might want to check out before you pull the trigger on either of those models.

That’s right, Roku has responded to Amazon’s Fire TV deals with some spectacular sales of its own.

Starting at the bottom, the entry-level Roku Express HD is on sale for $24.99. It’s not a huge discount since this model retails for $30 anyway, but there’s another reason we wouldn’t buy one right now. For just $9 more, you can snag a Roku Premiere with 4K and HDR support! All things considered, this is probably the single best streaming media player value on the internet right now.

Last but certainly not least, anyone who is also in search of a new soundbar can kill two birds with one stone today. That’s because, at the high end of the spectrum, you can save $21 on the awesome Roku Streambar soundbar with built-in 4K HDR streaming.

Scroll down to check out all these awesome bargains before they disappear.


Roku Premiere

  • Incredible picture, incredible value: Experience your favorite TV in stunning detail and clarity—whether you’re streaming in HD, 4K, or HDR, you’ll enjoy picture quality that’s optimized for your TV with sharp resolution and vivid color
  • Setup is a cinch: Plug it in with the included Premium High Speed HDMI Cable, connect to the internet, and start streaming—it’s that simple
Amazon Logo Available on Amazon

Roku Express HD

  • Streaming made easy: Roku express lets you stream free, live and premium TV over the internet right to your TV; it’s perfect for new users, secondary TVs and easy gifting but powerful enough for seasoned pros
  • Quick and easy setup: just plug it into your TV with the included high speed HDMI cable and connect to the internet to get started
  • Tons of power, tons of fun: compact and power-packed, you’ll stream your favorites with ease; from movies and series on apple TV, prime video, Netflix, Disney+, the Roku channel, HBO, show time and google play to cable alternative like Hulu with live TV, enjoy the most talked about TV Across free and paid channels
Amazon Logo Available on Amazon

Roku Streambar

  • Built-in 4K streaming device: Enjoy an easy, fast interface with the newest and most popular channels, plus access to endless free entertainment—stream in brilliant HD, 4K, and HDR picture with sharp resolution and vivid colors optimized for any TV
  • Surprisingly big sound: Listen in awe as four internal speakers fill your room with clean, pure sound featuring Dolby Audio—calibrated for full, rich sound, you’ll love how great your TV sounds at an incredible value
  • Smarter than your average soundbar: Roku Streambar produces sound well beyond its size with the help of advanced audio engineering within the Roku OS—boosted volume and speech clarity will make your TV easier to hear and add rich depth to your music
Amazon Logo Available on Amazon

Maren Estrada Deals Editor

Maren Estrada has been the Editor of BGR Deals since it launched in 2013. She has more than 20 years of experience testing more than 1,500 products, and reviewing a wide range of consumer electronics including mobile devices, smart home products, computers, and home appliances.

Previously, she was a leading consultant specializing in copywriting, product development, and new product launches.