Samsung has high expectations for the Galaxy S5. The 2014 flagship phone has received widespread acclaim for its stellar display and surprising durability, leading to huge adoption numbers and growing sales predictions from Samsung. The Korea Times reports that Samsung shipped 1.3 times as many Galaxy S5 units on the first day of sales than it did on the launch day of the S4.
Investors and analysts are impressed with the phone’s performance so far, eliminating any fears they may have had about market saturation or a shift away from Samsung.
“Against earlier expectations, the S5 was well-received by consumers in the global market. We don’t have any plans to advise our big clients to unload their Samsung stock,” said one senior fund manager speaking to The Korea Times.
According to Samsung insiders, the company is expecting to ship 35 million Galaxy S5 units by the end of the second quarter. To put that into perspective, the same source claims that Samsung has shipped 63 million Galaxy S4 units in total since launch last year.
“We believe the mobile phone division performed better than our previous estimates on the back of the strong smartphone and tablet results ― higher units and higher margin ― due to lower marketing spending,” said Mark C. Newman, a senior analyst at Bernstein Research in Hong Kong.