Given how often Elon Musk tends to make bold promises that don’t exactly live up to the hype, you’d think that the outspoken Tesla CEO would have learned to cut down on the hyperbole by now. Most recently, Tesla’s actual production rate on the Model 3 is laughably behind schedule relative to Musk’s initial and overly optimistic projections. Regardless, one of the reasons why Musk is such a fascinating, if not controversial, character is precisely because he’s prone to making tantalizing statements that only serve to heighten our collective interest in the company’s plans, no matter how far from reality those statements may seem at the surface.

To this point, Musk over the weekend gave us some updated information about Tesla’s upcoming Tesla Semi unveiling. Specifically, the big reveal is slated to go down this Thursday at 8 PM and will be streamed live. What’s more, Musk essentially said that the unveiling event and the semi-truck itself will blow our minds “into an alternate dimension.”

Musk’s tweet reads:

Hardly a surprise, Musk has been touting the company’s semi-truck for months now. Over the last year, Musk has said on a few occasions that Tesla’s upcoming semi-truck is “next level” and that it “drives like a sports car. Even more intriguing are remarks Musk made on Twitter just last month. If you recall, Musk said that the first Tesla semi-truck prototype was complete and that the “specs are better than anything I’ve seen reported so far.”

All we officially know of the Tesla Semi at this point comes from a teaser photo Tesla released a few months back. That said, an alleged spy shot of the Tesla Semi in transit circulated online a few weeks ago.

A life long Mac user and Apple enthusiast, Yoni Heisler has been writing about Apple and the tech industry at large for over 6 years. His writing has appeared in Edible Apple, Network World, MacLife, Macworld UK, and most recently, TUAW. When not writing about and analyzing the latest happenings with Apple, Yoni enjoys catching Improv shows in Chicago, playing soccer, and cultivating new TV show addictions, the most recent examples being The Walking Dead and Broad City.