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Verizon doesn’t care if you want a rollover data plan

Published Jan 22nd, 2015 6:30PM EST
Verizon Vs. AT&T Vs. T-Mobile Rollover Data

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So, you were hoping that Verizon would follow T-Mobile and AT&T by offering a rollover data plan of its own, did you? Well too bad — Verizon isn’t giving you one and if you don’t like it, you can go to another carrier.

RELATED: T-Mobile just got AT&T to follow another of its ‘Un-carrier’ ideas

CNET reports that Verizon CFO Fran Shammo has said that Verizon doesn’t plan on offering a data plan comparable to T-Mobile’s Data Stash or AT&T’s Mobile Share Value rollover plans.

“We did not go to places where we did not financially want to go to save a customer,” Shammo told CNET. “And there’s going to be certain customers who leave us for price, and we are just not going to compete with that because it doesn’t make financial sense for us to do that.”

Or put another way, if you want cheaper service that offers you more bang for the buck in terms of things like rollover data, go somewhere else.

This isn’t the first time Verizon has said that it doesn’t intend to compete with rivals on price, although we can’t help but feel that Shammo might regret his rather blunt admittance that Verizon is willing to lose customers if they don’t feel like paying top dollar for their services.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.