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For a no-notch iPhone X, Apple would need the help of its biggest competitor

Published May 30th, 2018 5:49PM EDT
No-notch iPhone X
Image: Zach Epstein, BGR

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The iPhone X notch is a display design compromise we might have to live with for a few more years, as Apple figures out a way to create a true all-screen iPhone, a device whose display extends from corner to corner with no bezel in sight.

To create such a phone, Apple would need to figure out how to place the TrueDepth camera system under the screen right alongside the speaker and sensors. It turns out that to pull that trick off, Samsung’s OLED display-making expertise might be crucial.

Samsung showed off a bunch of flexible and rollable OLED screens at SID DisplayWeek, including a few innovations that could help Apple create a no-notch iPhone X.

Samsung demonstrated a 4.94-inch 360×112 transparent AMOLED panel with a transparency of 44 percent, according to SamMobile. Transparent OLED screens are required for the selfie and Face ID cameras to work, although a 44% transparency probably doesn’t cut it.

More interestingly, Samsung unveiled an OLED screen that doubles as a speaker. Called “Sound on display,” the screen measures 6.22-inches and has a resolution of 2960 x 1440. Rather than placing the speaker under the screen, Apple could always turn the entire screen into a speaker. LG also has similar technology.


Samsung had other exciting OLED prototypes at the show, including a 7-inch 1280 x 800 light-field display that would offer the viewer access to glass-less 3D.

Samsung also showcased a 14-inch 960 x 540 rollable OLED panel with a bending radius of 10R that might be used in various products, from automotive to mobile.

An “unbreakable” 6.22-inch display with 2960 x 1440 resolution made of plastic offers more durability and targets the auto industry.

Finally, a 5.77-inch 2960 x 1440 panel that can work underwater came with a force sensor of its own — the “Aqua-force” OLED panel.

Notice, however, that all 2960 x 1440 displays shown off at the trade show have the same 2:1 aspect ratio that’s seen in many all-screen devices right now. And the sizes also suggest they could be adapted for mobile use.

Will Samsung beat Apple to market with a true all-screen iPhone rival? Well, Samsung is usually a fast follower, so Apple may still do it first. But it sure looks like Apple might not be able to pull off a no-notch iPhone without Samsung. On the other hand, we also have to remember that Apple is working with LG on a secret display project which it wants to keep hidden from its biggest rival.

Chris Smith Senior Writer

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he brings his entertainment expertise to Marvel’s Cinematic Universe and other blockbuster franchises.

Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.