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NPD

Consumers spent additional $1.74 billion on video game content in Q2

October 7th, 2011

The NPD Group’s latest Games Industry: Total Consumer Spend report suggests consumers spent an additional $1.74 billion on video game content during the second quarter. NPD classifies this additional category of content as anything that involves gaming outside of new physical video and PC game software. Examples include purchases for social network games, downloadable content, …

Smartphone owners say security is a concern, but few take precautions

September 22nd, 2011

While smartphone owners say they are concerned about security threats, few actually do anything to secure their devices according to new data from The NPD Group. Focusing on owners of Apple’s iPhone and various Android phones, NPD’s “Emerging Technology Trends: Mobile Security” report found that security concerns are common among smartphone users. For example, 43% …

Microsoft’s Windows Phone poised to strip share from Android

September 20th, 2011

Android’s continued dominance in the smartphone space is anything but guaranteed according to a recent survey conducted by market research firm The NPD Group. And it’s not just Apple’s iPhone that is drawing consumer attention away from Android according to the firm, it’s Microsoft’s emerging Windows Phone platform as well. “The Android juggernaut continues, and …

Many consumers still unwilling to buy electronics online

September 17th, 2011

The advent of online shopping changed the retail industry forever, but many consumers are still not willing to shop for consumer electronics online despite potential cost savings. New data from market research firm The NPD Group shows that while nearly two-thirds of U.S. consumers use the Internet to research consumer electronics purchases, only about half …

U.S. video game sales slide 23% in August

September 9th, 2011

Sales of video game hardware, software and accessories in the United States continued to slide in August according to new data from NPD Group, again dipping more than 20% compared to the same period last year. Overall industry sales slid 23% to $669.9 million last month from $873.8 million in August 2010. Hardware sales were …

Mac sales slow in April according to NPD

May 17th, 2011

Sales of Apple’s Mac line of personal computers slowed in April, leaving a question mark for analysts who have lofty expectations of Apple computers in the June quarter. Industry tracker NPD Group on Monday issued its estimates for Mac sales in the month of April. While the firm found that sales did grow compared to …

Video game sales elude April showers, grow 20%

May 13th, 2011

Consumer electronics tracker NPD Group on Thursday released its tallies for the U.S. gaming industry, revealing continued console sales growth and rebounding software sales. Last month, sales of video game software dipped to $735.4 million from $875.3 million in March 2010. While sales shrank sequentially, as they do in April in many industries, gaming software …