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YouTube to offer local TV

Published Jun 5th, 2007 11:27AM EDT
BGR

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Say wha’? Yep, you heard it right. YouTube has entered into an agreement with Hearst-Argyle Television to add weather, news, and entertainment videos from five local markets. These TV stations include Pittsburgh, Manchester N.H., Boston, Baltimore, and Maryland. The new additions will be dedicated channels on YouTube and marks the first distribution agreement between independant television broadcasters and YouTube. Jordan Hoffner, head of premium content partnerships for YouTube said that they are, “constantly looking at innovative ways to not only bring the YouTube community the best content out there, but also to find ways to bring them the most relevant programming”. While it’s great YouTube is expanding their online videos we’re not sure how relavant this programming is to the average person looking at some poor kids throwing up on roller coasters on YouTube. On the different side of the spectrum, YouTube has actually started to feature EMI music videos and performances which should appeal more to the general and occasional video watcher. Whatcha’ think guys, are you interested? 

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Jonathan S. Geller
Jonathan Geller Founder, President & Editor-in-chief

Jonathan S. Geller founded Boy Genius Report, now known as BGR, in 2006. It became the biggest mobile news destination in the world by the end of 2009, and BGR was acquired by leading digital media company PMC in April 2010.

Jonathan is President of BGR Media, LLC., and Editor-in-chief of the BGR website.

What started as a side project at the age of 16, quickly transpired into 24-hour days and nights of sharing exclusive and breaking news about the mobile communications industry. BGR now reaches up to 100 million readers a month through the website, syndication partners, and additional channels.

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