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HTC starts selling flagship One directly for $0 down

HTC One Interest-free Financing

In a bid to increase sales of its flagship handset this Christmas, HTC has kicked off a special promotion in the U.S., offering buyers the option of purchasing an unlocked 32GB HTC One smartphone for $0 down followed by 24 monthly interest-free payments of $25. In two years, buyers qualifying for the offer would only pay for the cost of the handset, whose listed price is $599. However, depending on credit checks, not all applicants will be able to take advantage of the interest-free financing offer and some buyers may end up getting different financing terms, based on their creditworthiness.

The promotion is valid when buying the device from the U.S. HTC online store, and it will be good while supplies last or until December 29 when it will expire. The HTC One purchased under HTC’s financing plan doesn’t require a mandatory two-year carrier agreement — so it would work well with AT&T’s new cheaper plans, for example — and it is compatible with either AT&T or T-Mobile’s networks

HTC is rumored to be launching the HTC One’s successor in early 2014, with an U.K. judge revealing during a recent ruling in a Nokia vs HTC patent case that the device could be released as soon as February.

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he closely follows the events in Marvel’s Cinematic Universe and other blockbuster franchises. Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.