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'Fantastic' BlackBerry PlayBook sales reported by major Australian retailer

Updated Dec 19th, 2018 7:26PM EST

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While HP continues its TouchPad fire sale as it exits the consumer tablet market, major Australian retail chain Harvey Norman has gone on record in reporting “fantastic” sales of RIM’s BlackBerry PlayBook tablet. Ben McIntosh, head of Harvey Norman’s computer-buying team, told Australian technology news site Current that the retailer’s sales of RIM’s tablet have exceed expectations. “Sales of the PlayBook are very, very good,” McIntosh told the publication. “BlackBerry has probably come from a different direction. The PlayBook was always going to be more of a niche product based on the fact that they’re really targeting the BlackBerry smartphone base that’s in Australia and the world.” RIM revealed in June that first-quarter shipments of the BlackBerry PlayBook totalled 500,000 units, and it appears as though the vendor’s debut tablet is maintaining a solid sell-through rate in Australia. “The sales of the PlayBook have been fantastic, we’ve re-ordered multiple times and it’s exceeded our expectations,” McIntosh added.


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.