Luxury supercar manufacturer Bugatti doesn’t have any trouble with brand recognition. The company’s Veyron and Chiron sports cars are some of the most recognizable and desirable vehicles ever to grace pavement, and even with price tags in excess of $2 million there are still plenty of buyers. Bugatti is now going to its best to duplicate its four-wheeled success story by swapping the road for waves with its new, limited edition yachts.
The company has been talking about producing the ultra-exclusive line of watercraft for some time, but just showed off some of its more absurd specs and features. The three-boat lineup Bugatti calls “Niniette” differ in size, and will measure between 50 and 80 feet in length depending on the model, and are being designed and built in partnership with yacht maker Palmer Johnson.
Being a Bugatti, it should come as no surprise that the Niniette is built with some of the most high-end and expensive materials available, including liberal use of carbon fiber and high quality leather. The deck is built of blue morta oak, also known as bog-wood, which has unique properties that prevent it from decaying, and also happens to be quite rare and expensive. The boat will have a top speed in the neighborhood of 50mph, which isn’t terribly fast for such a high-end boat, but it’s definitely not slow, either.
On the more absurd side of the luxury spectrum, the Niniette is configurable with a bar, hot tub, and fire pit. Is a personal use watercraft with a hot tub on-board ridiculous? Of course it is. Is it something a really, really rich person might convince themselves they need? Of course it is. And with a price tag of over $2.2 million, depending on configuration, nothing short of a really, really rich person will be in the market for one anyway.
