What’s the next wave in high-end TVs? Where do we go after LCD and Plasma screens? Sony thinks they have the answer. Utilizing OLED technology, they’re manufacturing some pretty impressive screens. We got a chance to take a look at the prototype for 27" model (the 11" model is currently available for retail purchase). The screen and image quality on this thing could be the best we’ve ever seen. It’s clear, crisp, and provides excellent contrast, viewing angle, and color saturation. It’s 10mm thick, sports a contrast ratio of 1,000,000:1, and is fully HD compliant. The design is typical Sony, and while we might prefer a slightly more conservative stand design, we’re generally happy with the overall look. No word on drop date or price, but expect this one to be very, very, very expensive.

Click on over to our Sony 27" OLED TV gallery!