AT&T, Microsoft, Cisco, Viacom, NBC Universal and The Songwriters Guild of America have joined together to form a new advocacy group called Arts& Labs (artsandlabs.com). On the surface, the group’s goals seem so benevolent:
Arts+Labs is a collaboration between technology and creative communities that have embraced today’s rich Internet environment to deliver innovative and creative digital products and services to consumers.
A key element of the Arts+Labs mission is to inform and educate consumers about the availability and vast array of legal, safe, affordable and innovative entertainment content on the Internet. The group will also raise awareness of the growing problem of net pollution — which includes viruses, malware, hack attacks, spam, illegal file trafficking and other activity that threatens to degrade consumers’ Internet experience.
Sounds wonderful, doesn’t it? Educate the consumers, provide them with legal and innovative entertainment content, protect them from “net pollution”. Those are all admirable goals but that is not what this consortium is really all about. The real aim of this group and it less than admirable tactics are revealed if you look a bit beyond their lies below the surface. Hit the jump to read some more.