Google just announced the Google Clips, a $249 mini smart camera accessory. It fits somewhere between a GoPro, a vlogging camera, and a home security camera, in its own special category of cameras that no one will ever buy.

The device has one button and a big lens, as all the magic happens in AI. Basically, the camera is always watching, and when the AI detects something cool happening, it takes a photo or a video automatically.

It’s a neat concept, but it’s hard to see it catching on as something that people buy and use. It has all the downsides of using a GoPro as a camera — no viewfinder — but without any of the rugged simplicity. It will undoubtedly be good for Instagrammers and vloggers, but I hope Google doesn’t think of this as a cool gadget for the masses.

The Clips has a clip on the back, and that’s really the key to how you’re supposed to use it. Attach it to a stationary object (or your dog) using the clip, and then go do your thing in front of the camera. It’s an accessory camera, not a main camera, something meant to augment the photos taken with your phone camera.

It costs $250, and is listed as “coming soon” on Google’s online store.

Chris Mills has loved tinkering with technology ever since he worked out how to defeat the parental controls on his parents' internet. He's blogged his way through Apple events and SpaceX launches ever since, and still keeps a bizarre fondness for the Palm Pre.