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Google testing MVNO waters, preparing to battle carriers [updated]

Google may be preparing to take its mobile efforts to the next level as it tests a Google-branded MVNO in Spain. Unconfirmed reports accompanied by photos of a Google SIM card and a Nexus S running on a “Google_Es” network suggest that Google is toying with the idea of becoming a Mobile Virtual Network Operator, or a company that provides cellular service by leasing capacity from existing wireless carriers and piggybacking on their networks. The photos suggest that testing is in the late stages as Google has already printed branded SIM cards, which have reportedly been delivered to Google Spain employees for testing. Additional details are scarce for the time being, but a Google-branded MVNO with deep Google Voice integration and a portfolio of Android devices from its potential Motorola acquisition could give the tech giant unprecedented control over the user experience. There is currently no firm indication that Google is testing similar services in other markets. Additional images follow below.

UPDATE: Turns out this was a hoax pulled off by a site described by Engadget Spanish as a “Spaniard 4chan.” Full details can be found on the Engadget Spanish site.

[Via cellular-news]

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Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.