While Macs are ever-popular with students and consumers, enterprises have traditionally been more of an uphill battle for a number of reasons; and government sales pretty much don’t exist. Needham & Co.’s Charlie Wolfe, in a note to clients, broke down the latest market share numbers by category. According to IDC’s latest report for Q2, Mac sales grew 35% compared to the standard market growth rate of 20.9%. Wolfe notes that Mac shipments in government, however, grew an astonishing 200%; sixteen times more than market growth of 12.1%. Enterprise growth was also successful at a 49.8% increase which is over three times higher than the market’s 15.7%. Additionally, Wolfe indicates Apple’s European home market share doubled between Q1 and Q2 thanks to in large part to the iPhone.
Apple Mac enterprise numbers surge in June
Published Aug 23rd, 2010 5:30PM EDT
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Jonathan S. Geller founded Boy Genius Report, now known as BGR, in 2006. It became the biggest mobile news destination in the world by the end of 2009, and BGR was acquired by leading digital media company PMC in April 2010.
Jonathan is President of BGR Media, LLC., and Editor-in-chief of the BGR website.
What started as a side project at the age of 16, quickly transpired into 24-hour days and nights of sharing exclusive and breaking news about the mobile communications industry. BGR now reaches up to 100 million readers a month through the website, syndication partners, and additional channels.
