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Apple makes new moves as it prepares to attack wearables

Published Jul 9th, 2014 8:30AM EDT
Apple IWatch
Image: Nike Inc.

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Last month, Apple made two key hires as it continues to bolster its team of wearables experts ahead of its highly anticipated iWatch launch, which will undoubtedly be the first of many wearable devices Apple will release in the coming years. After Nike recently discontinued its FuelBand product line, stating that it will instead focus on software, several members of the 80-person FuelBand team were let go. Now, as 9to5Mac reports, two of them have joined Apple.

According to the report, former FuelBand team members Ryan Bailey and Jon Gale were both hired by Apple in June.

Bailey was formerly Nike’s Senior Test and Validation Engineer for the FuelBand, and his LinkedIn profile now lists him as Mechanical Design Engineer at Apple. Gale had been Nike’s Senior Firmware Engineer focusing on the FuelBand line of wrist-worn fitness trackers, and he is now Apple’s Sensing Systems Engineer.

Apple is expected to launch the iWatch this year, sometime ahead of the holidays. Several recent reports have suggested that the device’s release could come in October.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.