Aukey is one of those treasures that only web savvy generations know about because it only sells its products online, mainly through Amazon. Of course, that right there is the company’s biggest advantage — by relying on low prices, high quality and word of mouth to sell its products, it can charge much less than rivals because there are no steep marketing and advertising costs to offset. It’s a brilliant strategy, and we all benefit from it.

Here’s a perfect example: Aukey has three great products on sale today, and they all feature prices that are probably about half of what you would pay for comparable products in stores. The company’s very popular Wireless Sport Earbuds drop to $15.99 with promo code AUKEYBT3, the Wireless Doorbell with Up to 1148ft Wireless Range drops to $12.99 with promo code AUKBELL2, and the AUKEY 54W QC 2.0 Universal 5 Port USB Charger is just $16.99 with promo code 5AUPOWER. The deals all end tomorrow.

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