Brain scanning accurately predicts how well a movie will do in theaters
Filmmakers have long used focus groups and test audiences to determine how to best tweak their vision for maximum crowd appeal. It makes good business …
Filmmakers have long used focus groups and test audiences to determine how to best tweak their vision for maximum crowd appeal. It makes good business …
Have you ever experienced the dread of overhearing two people, speaking a language you don’t understand, begin laughing wildly? You just have to wonder what …
Most of us grew up learning that there are nine planets in our solar system. Back in 2006 that all changed, when Pluto was demoted …
Here on Earth, most people celebrate St. Patrick’s Day by heading down to their local watering hole for a pint of Guinness or maybe a …
At this point it’s clear that humans are headed to Mars sooner or later, and it’s just a matter of when, who, and exactly what …
For the last decade, a joint Boeing-Lockheed Martin venture called the United Launch Alliance has been the only company allowed to bid on launching military …
The discovery of seven new exoplanets orbiting the relatively nearby star TRAPPIST-1 is exciting, and the fact that three of those planets are considered to be …
Researchers at the University of Michigan have announced a new technique that detects enriched uranium from a long distance with the help of lasers. The …
Winter Storm Stella, a powerful Nor’easter that’s decided that 2017 needs more suffering already, is making its way up the East Coast. As of this …
Space news moves pretty fast, which is why you’ve probably already forgotten about the extremely cool discovery NASA and astronomers from around the world announced …
NASA finding something orbiting around the moon that was created by intelligent life should be a huge announcement that sends shockwaves through the scientific community, right? Well …
NASA scientists researching Mars with their fancy robots always snag the sexy headlines, but here on Earth some diligent researchers have been conducting experiments that …
Electronics get faster, smaller, and (hopefully) more reliable as time passes, but the march towards the miniature only has one logical place to end, and …
Blue Origin — the Jeff Bezos owned SpaceX competitor hoping to slice off a piece of the private spaceflight industry for itself — has been …
A robot designed by a German engineer has set a new world record for completing a Rubik’s Cube, Guinness World Records has confirmed. The Sub …
The National Oceanic and Atmospheric Administration (NOAA) has a new piece of hardware cruising around the Earth at an altitude of 22,300 miles, and it’s …
John Goodenough, the physicist widely credited with the invention of lithium-ion battery tech we all use today, has published a paper detailing his latest battery …
Space is a big, mostly empty place, but every once in a while a pricey piece of Earth machinery ends up in a tight squeeze …
DNA makes us what we are, and it holds a ton of information about each and every one of us. Scientists have been slowly making …
There are two types of people in this world: people who admit they’ve peed in a pool and liars. Okay, so maybe not everyone has …
Are those lamps on your local streets detecting when guns are fired? American cities are being upgraded to pinpoint shooters and help police fight gun …
Scientists have discovered tiny fossils that are thinner than a human hair and are an astounding 3.7 billion years old, making them the oldest known …
As the space industry gradually moves from government-run programs to the commercial sector we knew there would come a day when the first paying customer …
There’s just something about time-lapse videos that mesmerizes us, but despite companies like Apple building time-lapse recording features right into their devices, not everyone is …
To celebrate the 30th anniversary of the discovery of massive supernova called SN 1987A, NASA pointed the lens of the Hubble Space Telescope in its direction …
At a press conference today, prospective fallout shelter owner Elon Musk told reporters that SpaceX, Musk’s solar space travel company, will be sending a pair …
Anyone who’s ever used a laser pointer in the same room as a cat knows that any fast-moving object is pretty much fair game for feline …
There’s just something about big, deep voids that strike fear in the deepest reaches of the human brain. Black holes and whirlpools are great examples …
It’s estimated that as much as 30% of the population has some degree of arachnophobia, making it one of the more common fears among humanity. It …
At a press conference today, a Dutch-led international research team has announced the discovery of several Earth-sized exoplanets orbiting a star 40 light-years away. Three of …