China Unicom topped the 2 million subscriber mark this month and based upon its recent handset procurement, those wild and crazy China Unicom customers love Symbian and BREW, enjoy Windows Mobile, and, though they are buying the China Unicom-exclusive iPhone, they do not share the same fervor for Apple’s mobile phone as their Japanese counterparts. Speaking At the 2010 Communications Industry Technology Annual Conference in Beijing, China, Zhang Zhijiang, GM of China Unicom’s technology division, revealed that 75% of the carriers recently ordered WCDMA equipment is comprised of mobile handsets with data cards (15%) and netbooks (10%) accounting for remaining 25%. Of the procured handsets, 16% run the Symbian OS, 8% run Windows Mobile, 4% run the Apple iPhone OS and the remainder run BREW or a proprietary OS. The bulk of the order, 63%, is comprised of mid-range handsets (priced below 3,000 Yuan or $439USD) with high-end handsets accounting for a modest 37% of the procurement. The take home message from this brief statistical dump is that China Unicom customers love their cheap BREW phones and the iPhone, which even trails Windows Mobile, has a lot of catching up to do if it wants to be the King of the Hill amongst China Unicom customers.
[Via wmpoweruser]