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Apple iPad 3 to launch at current price points as iPad 2 is discounted, discontinued

Apple is expected by many to break from its typical cycle of releasing new mobile device models annually when it launches the iPad 3 ahead of the holiday season this year. The new iPad model will supposedly feature a high-resolution Retina Display, and earlier reports suggested that the new tablet would be an “iPad Pro” model that would compliment the iPad 2 rather than replacing it. A new report from Taiwan Economic News claims that Apple’s third-generation iPad could launch at the iPad 2’s current price points, however, and Apple will then discount the iPad 2 in order to clear inventory. Apple’s original iPad models were discounted by $100 each — and by as much as $300 by third-party retailers — following the launch of the iPad 2, and Taiwan Economic News cites anonymous industry executives in claiming that Apple may use a similar formula to clear iPad 2 inventory once the next-generation tablet launches. The report also notes that Apple’s iPad 3 will launch “by this Thanksgiving or next year.”


Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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