Wii Fit Getting Fitted for Fatties?

If there’s one country in need of all the fitness gear we can get our hands on, it’s the US. The land of the free and home of the Whopper is also the …

Last.fm and Logitech to Free Personalized Radio

Earlier this year, Last.fm and Logitech announced a partnership at CES that would enable users of certain Logitech internet radio receivers to scrobble tracks as they stream. In Logitech, Last.fm has found its …

Technology Makes Advertising Interesting

Imagine a world where public advertising is actually something you are entertained by and interested in, as opposed to something you have become numb to and therefore rarely even notice anymore. Orange has …

FpsBrain Helps You Do it All Night Long

Is gaming on the verge of heading down the same road as Major League Baseball? In what has to be one of the greatest pill-marketing schemes ever, Germany-based Tomarni GmbH has cooked up …

Zune Gets a Heart; Still Seeking Backbone

AT&T’s LG Shine isn’t the only thing going red for Valentine’s Day this year. Microsoft’s recent Apple rip-off TV commercials seemed to be a bit of a Band-Aid approach to marketing its Zune …