Google on Wednesday announced a new application, known as Hangouts, during its annual I/O Developers Conference that looks to unify the company’s existing chat and video services. The application was released for Gmail, Android, iOS and Chrome, and it supports Google Talk, Google+ Hangouts and Google Messenger. Dori Storbeck, community manager of Google+ Hangouts and Chat, confirmed on Thursday that SMS integration is also “coming soon,” noting that is it one of the company’s “most requested features.” Adding the ability to send and receive SMS messages will help Google further compete with Apple’s iMessage service and BlackBerry’s upcoming cross-platform BBM app.
UPDATE: Storbeck may have jumped the gun on Google’s plans for SMS integration in Hangouts. “Oops! We actually have nothing to announce at this time. My apologies,” she said.