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Live coverage of Apple’s huge ‘Hey Siri’ event – iPhone 6s, Apple TV, iPad Pro and more

Updated Sep 9th, 2015 12:39PM EDT
Apple iPhone 6s Event Live Coverage

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Let’s see if you can guess what today is: Jonathan is having heart palpitations, Zach is worried the site is going to come crashing down, Brad is hoping someone will buy him an iPhone 6s for his birthday (which is coming up soon, if anyone wants to surprise him), Jacob is clearing space in is entertainment center for a next-gen Apple TV, Yoni already knows everything that’ll be announced because he has great sources at Apple, and Chris is already prepping his 417th post of the day.

That’s right, it’s time for Apple’s huge”Hey Siri” event.

MORE COVERAGE: Click here to visit our special Apple event hub

Apple’s September event is shaping up to be the company’s biggest event in years. We’re expecting a pair of new iPhone 6s handsets, a completely reimagined Apple TV with third-party app and games support, a first-generation iPad Pro, a new iPad mini 4, iOS 9 details, El Capitan details, Watch OS2 details and more.

BGR’s news coverage will be coming hot and heavy once the event starts, and you can see it all in our Apple event hub. This year, however, we’re also doing things a little differently: The entire BGR team will come together for the entire event to provide live coverage right here in this post.

Scroll down for our running coverage of today’s big Apple event, which will update automatically so there’s no need to refresh the page. The event is set to begin at 1:00 p.m. EDT / 10:00 a.m. PDT.

UPDATE: Want to watch live streaming video of the event alongside our live coverage here? This post will tell you how to watch on any iOS, Mac, Windows or Android device!

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.