Apple’s (AAPL) mythical subscription-based streaming music service as been rumored for years now, but difficulties negotiating with major labels have seemingly kept it from launching. While Apple reportedly fights for  more favorable fee structures, Google (GOOG) may very well bring a similar Spotify-like service to market before Apple has the chance. “Google Inc.’s Android unit has been negotiating with music companies to start a paid subscription music-streaming service akin to Spotify AB,” The Wall Street Journal recently reported. The paper also notes that Google’s YouTube division is “trying to obtain licenses from music labels to start a paid subscription service for music videos and potentially also for audio-only songs.”

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.