Microsoft may have learned a thing or two from watching Samsung work its magic over the years: If at first you don’t succeed try again and again and again with multiple sizes, specs, aspect ratios and prices. GeekWire reports that Microsoft Surface boss Panos Panay said that the company is planning to release Surface models with …
It didn’t turn up at Microsoft’s press conference earlier this week like the Associated Press said it would, but a smaller Surface tablet is almost certainly in the works. The latest report suggesting Microsoft is on the verge of announcing a “Surface mini” comes from IHS iSuppli analyst Rhoda Alexander, who told CNET that the upcoming …
Apple’s iPad has dominated the tablet space since it launched, but just in case you’re in the market for a change, Microsoft has posted a new offer at participating company stores that will allow you to trade in a “gently used iPad 2, 3, or 4” for a gift card starting at $200. Microsoft does not mention …
Microsoft’s first Surface tablet was an absolute disaster. The company managed to pull in $853 million in revenue during the last fiscal year from combined Surface RT and Surface Pro sales, which sounds like a pretty solid showing until you consider the facts that it also wrote off $900 million and spent a small fortune advertising …
While the iPad is a very profitable business for Apple, the Surface tablet cost Microsoft almost $1 billion last quarter. But that won’t stop the Redmond, Washington-based software giant from firing more shots at Apple’s slate in a new Surface RT advertisement. Hey, it worked for Samsung so why not? Microsoft’s recent tablet ads haven’t been …
Microsoft positioned its Surface as a competitor to Apple’s iPad and if that is indeed the case, Microsoft has failed miserably. In documents filed with the Securities and Exchange commission on Tuesday, Microsoft stated that it earned $853 million in revenue from Surface sales during the fiscal year ended on June 30th, 2013. That figure …
There is little doubt now that Microsoft’s Surface tablet was a huge flop. Alongside an earnings miss that sent Microsoft’s share price plummeting, the company recently said it took a massive $900 million charge related to the Surface RT. The reasons for the Surface’s slow sales are indeed many and industry watchers regularly point to …
Microsoft made several curious decisions in selling its first-generation Surface tablets last year but one of the most questionable was the decision to initially only offer the Surface in its own retail stores, a move that seems especially strange because Microsoft only had 32 outlets nationwide last holiday season. Although the company has since expanded the …
Microsoft’s debut Surface RT tablet hasn’t been the runaway success the company was hoping for, so Microsoft recently slashed the price of the tablet — just as we expected. The sleek Windows RT slate now starts at just $350, down 30% from the old $500 base price, but sales aren’t expected to pick up much despite …
In an effort to boost disappointing sales, Microsoft has decided to cut the price of its entry-level Surface RT tablet to just $350, unnamed sources tell The Verge. Under Microsoft’s new pricing scheme, the 32GB Surface RT will cost $350 as a standalone device and $450 with the Touch Cover keyboard, while the 64GB Surface RT …
