Click to Skip Ad
Closing in...
  1. Mattress Topper Amazon
    14:52 Deals

    35,000 Amazon shoppers gave this mattress topper 5 stars – get one for $34 today

  2. Amazon Deals
    07:55 Deals

    10 deals you don’t want to miss on Saturday: Alexa in your car for $19.99, $200 Chro…

  3. MacBook Pro 2021 Price
    16:34 Deals

    Amazon slashed $200 off Apple’s M1 MacBook Pro, or get a MacBook Air for $899

  4. Amazon Gift Card Promotion
    11:46 Deals

    How you can get $15 from Amazon right now for free

  5. Amazon Echo Auto Price
    13:16 Deals

    Add hands-free Alexa to your car for $19.99 with this Amazon deal

Samsung projected to ‘extend its lead over Apple this year’ with 35% smartphone sales growth

January 4th, 2013 at 9:27 AM
Samsung Smartphone Sales

Samsung (005930) was one of the biggest success stories of 2012, and it doesn’t look like the company is slowing down anytime soon. Reuters scored an interview with Strategy Analytics executive director Neil Mawston, who projects that Samsung’s smartphone sales will increase by 35% this year, thus helping the company “slightly extend its lead over Apple (AAPL).” Mawston says the reason Samsung is shipping more smartphones than Apple is simple: It’s all about the variety. From the Galaxy S III mini to the Galaxy Note, Samsung ships smartphones in a wide variety of shapes and sizes to appeal to as broad a range of consumers as possible.

Mawston thinks Apple could retake the initiative some time in the future and release an “iPhone Mini” that would be a cheaper alternative to its iconic smartphone and would hopefully duplicate the success Apple has seen so far with the iPad mini. But for the time being, Mawston notes that the iPhone 5 is still selling very well and that Apple is unlikely to lower its margins on iPhone sales for at least another year.

“We think Apple will have to launch an ‘iPhone Mini’ at some point over the next three years to address the hundreds of millions of prepaid users worldwide that cannot afford the current iPhone,” Mawston tells Reuters. “The iPhone 5 is growing fast and profitably right now, so there is little incentive for Apple to launch an ‘iPhone Mini’ this year.”

Popular News