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RBC: Verizon to sell over 1 million iPhones in first week, 3-4 million in Q1

Updated Dec 19th, 2018 7:02PM EST

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In a note to investors on Tuesday, RBC Capital Markets General Manager Mike Abramsky issued the firm’s estimates for sales of Verizon Wireless’ iPhone 4 during its first week and first quarter of availability. Best on the firm’s pre-order estimates, RBC believes that first-week sales of Verizon’s iPhone 4, which goes on sale tomorrow, will surpass 1 million units. Channel inventory at launch is estimated to be between 1 and 1.5 million units, and Abramsky thinks the entire inventory may be depleted during the phone’s first week of availability. RBC also projects that between 3 and 4 million Verizon iPhone 4 units will be sold during the first quarter of 2011. Finally, RBC notes that its previous estimates of between 9 and 10 million Verizon iPhones being sold during the 2011 calendar year may be conservative. Verizon Wireless took pre-orders from existing subscribers on February 3rd and stated that the highly anticipated smartphone broke its previous first-day sales record in less than two hours. Pre-sales were available for a total of 17 hours and analyst estimates for total pre-sales on February 3rd are as high as 500,000 units.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.


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