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Piper Jaffray: Verizon iPhone to sell 9 million units in 2011

Updated Dec 19th, 2018 6:56PM EST

In a new research note, Piper Jaffray analyst Gene Munster estimates that Apple will sell approximately 9 million iPhone handsets through Verizon Wireless next year. While the figure seems low considering AT&T sold 5.2 million iPhones in the third quarter of 2010 alone, Munster’s numbers are conservative, as he believes the iPhone will have much stiffer competition on Verizon’s shelves than it does in AT&T stores. Munster thinks Verizon Wireless will sell approximately 25 million smartphones next year, and expects the iPhone to account for roughly 36% of sales. He goes on to write that sales of the iPhone through AT&T will be cannibalized by the Verizon launch, and projections have been adjusted from 17.5 million to 11 million units in 2011. This would bring total U.S. iPhone sales for the year to 20 million, or just 2.5 million units more than projected 2010 totals. Munster does note, however, that these estimates may be conservative.


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.