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Is that a phablet in your pocket?

Published Apr 26th, 2013 10:20AM EDT

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As supersized smartphones from Samsung continue to get more and more unwieldy, it’s not just rival handset makers that are being forced to rework their offerings in response. A recent report draws attention to an interesting phenomenon brought on by the phablet craze currently sweeping the world: Smartphones have become so massive that clothing companies actually have to reengineer their pants in order to accommodate these huge new handsets.

“We recently increased the size of our ‘coin pocket,’ which is the pocket-within-the-pocket on the wearer’s right, from 3×3 to 4×4 to accommodate today’s larger phones,” Dockers vice president of global design Doug Conklyn told during an interview. One of several clothing companies that spoke to, Dockers also said it had to rework a concealed “Mobile Pocket” on some of its Khaki pants in order to accommodate growing smartphone sizes.

Samsung, the leader of the phablet revolution, first introduced the supersized Galaxy Note with a 5.3-inch display in 2011. Phablet displays have gotten much larger than that in recent months, and Samsung again topped the charts in April when it debuted its new “Galaxy Mega” smartphone line with available 5.8-inch and 6.3-inch displays.

But clothing companies should take heed — Samsung isn’t done yet. “They’re going to keep getting bigger, for sure,” Samsung VP Nick DiCarlo told

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.


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