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More details of Best Buy’s Buy Back program revealed

Published Jan 4th, 2011 4:10PM EST

In case you had any open questions about Best Buy’s upcoming Buy Back program, a trusted source just sent some more information that will clear up any open questions. The new info includes an internal PDF detailing exactly what this new service means to you, the customer, in addition to Best Buy the company, and also employees that work at Best Buy. The program, as we exclusively reported, will offer customers up to 50% of the purchase price on their laptops, netbooks, tablets, TVs, and mobile phones for two years. Best Buy is positioning this internally as a way to continually lock in customers. For instance, “for every Buy Back plan sold, a future customer purchase is locked in.” The document also states “customers will come back to Best Buy when they are ready to upgrade,” and “customers tend to spend more than the amount of the gift cards they receive.” Hit the break for all the details.

Best Buy has an equipment condition scale that can affect the price you’re given for your electronic device, and here is the break down for that:

  • Good: everything is fully functional, and all parts and accessories are included. (minor scratches are OK). No change in Buy Back amount
  • Poor: damaged device but can be reasonably refurbished, missing parts or accessories, significant wear and tear (deep scratches or dents, missing keyboard keys, missing charger) — 50% less of the guaranteed Buy Back amount.
  • Substantially Impaired: non-functioning device and can’t be reasonably refurbished, missing most parts and accessories (cracked LCD screen, water damage, won’t turn on — no Buy Back amount issued, though Best Buy will give you free recycling and an environmental disposal. (Single tear.)

We have the full document loaded up in our gallery for those of you who want to check it out for yourselves!

Jonathan Geller Founder, President & Editor-in-chief

Jonathan Geller founded Boy Genius Report, now known as BGR, in 2006. It became the biggest mobile news destination in the world by the end of 2009, and BGR was acquired by leading digital media company PMC in April 2010.

Jonathan is President of the newly formed BGR Media, LLC., and Editor-in-chief of the BGR website.

What started as a side project at the age of 16, quickly transpired into 24-hour days and nights of sharing exclusive and breaking news about the mobile communications industry. BGR now reaches up to 100 million readers a month through the website, syndication partners, and additional channels.