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Microsoft exec: Windows Phone is the cure for iPhone’s monotony, Android’s chaos

Updated Dec 19th, 2018 7:31PM EST

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Windows Phone boss Andy Lees sees the latest version of Microsoft’s mobile operating system as the answer to big problems facing iOS and Android, the two most popular mobile operating systems on the planet. In an interview with The Seattle Times, Lees pitched Windows Phone 7.5 — affectionately known as “Mango” — as the answer to consumers’ prayers. “Over the next 12, 18, 24 months, I can see a lot of stars lining up,” Lees said of Microsoft’s emerging mobile platform. Read on for more.

Where Google and Apple are failing, Microsoft is excelling according to Lees, Microsoft’s president of the Windows Phone division. Regarding the iPhone and iOS, Lees says Apple’s latest handset gives Microsoft a gap to fill. “I think, from an end user’s experience on the software, there’s a lot of interesting reviews written comparing us to iOS 5 and the amount that we’ve got done in 11 months — so some people (are) making comparisons of pace,” Lees responded when asked if Apple missed an opportunity with the iPhone 4S. He continued, “From a pure hardware perspective, I was surprised they’re not giving the consumer more choice. People want a variety of different things.”

Apple announced on Monday that pre-sales of the iPhone 4S totalled more than 1 million devices in the first 24 hours of availability.

Where Android is concerned, Lees suggests that the consistency of the Windows Phone experience is the answer to Android’s chaos. “I think Android is heading down this chaotic phase,” Lees said when The Seattle Times asked about the variety of Android devices heading into the holiday season. “We want to enable OEMs (original equipment manufacturers), we want to enable operators, but we don’t want chaos.”

“If you’ve used some of the (Android) phones, some of them are great, but some of them are not great,” the Windows Phone boss continued. “But it’s random. And it feels like, with some of them, that you’ve had several cooks in the kitchen trying to bake different things with the same thing. Whereas we have much more coherency in the totality of what somebody gets when they buy our phone.”

Lees also noted in the interview that we can expect Windows Phones covering a wide range of price points this holiday season, with some even reaching below the $100 mark. The executive confirmed that we can expect 4G Windows Phones in the near future as well.


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.