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New report shows iPhone 5s outselling 5c by a huge margin

iPhone 5s Sales

Apple announced earlier this week that it sold an astounding 9 million new iPhone 5s and iPhone 5c handsets through the devices’ debut weekend, and analysts have been trying to figure out the sales mix ever since. Early indications certainly suggested that the flagship iPhone 5s was the more popular of the two devices among early adopters, and now a new study conducted by Localytics suggests that the 5s is outselling the plastic 5c by a big margin.

Localytics analyzed data from more than 20 million unique iPhone handsets being used in the U.S. between September 20th and September 26th. The analytics firm found that early on in the week, the number of iPhone 5s handsets that appeared on its network was outpacing iPhone 5c handsets by a ratio of about 3.4 to 1. By Thursday that ratio had evened out a bit to 2.9 to 1, but that’s still fairly big gap in favor of the 5s.

The firm also analyzed new iPhone usage in 12 of the largest cities in the U.S. and found that iPhone 5s and iPhone 5c made up the largest percentage of total iPhones in New York, Los Angeles and San Francisco. And as expected, AT&T and Verizon Wireless carry the bulk of new iPhone models being used in the U.S., with Sprint and T-Mobile splitting up the crumbs.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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