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This is Apple’s latest attempt to increase iPad sales this holiday season

Published Dec 11th, 2014 7:45AM EST
iPad Air 2 and iPad mini 3 Prices
Image: Apple Inc.

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Apple’s share of the tablet business has been steadily decreasing, with overall demand for tablets not being as strong as it once was either, but the company is far from throwing in the towel when it comes to its tablet ambitions. Apple has already taken one step to making iPads more interesting to businesses, and that’s launching special enterprise-focused iOS apps earlier this week, and the company is rumored to be working on an even bigger iPad for next year. But for now, Apple is looking at maximizing iPad sales this holiday season, which will likely be a new record for the company when it comes to quarterly earnings.

FROM EARLIER: Hardcore Android fan explains why the iPad Air 2 beats out every other Android tablet

The company on Wednesday announced launch plans for China, the largest consumer market in the world, for its newest iPad models, including the iPad Air 2 and the iPad mini 3.

The new tablets will be available to buyers in China later this week, with the 16GB iPad Air 2 priced at either 3,588 RMB ($581) or 4,488 RMB ($726), depending on connectivity preferences. Meanwhile, the 16GB iPad mini 3’s entry price is 2,888 RMB ($467) or 3,788 RMB ($613), depending on connectivity choice.

Just like in other markets, the older iPad Air and iPad mini 2 will be cheaper in Chine, once the 2014 iPad models hit stores.

More details about Apple’s iPad Air 2 and iPad mini 3 launch in China are available at the source link below.

Chris Smith Senior Writer

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he brings his entertainment expertise to Marvel’s Cinematic Universe and other blockbuster franchises.

Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.