Click to Skip Ad
Closing in...

Apple intros lame Laptop Hunters response; beats same drum over, and over, and over, and over

Updated Dec 19th, 2018 6:25PM EST

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs.

Apple’s “I’m a Mac” ads were awesome when they first came out; witty, fun, amusing and effective. Now they’re just plain boring. Cupertino’s creative crew is seemingly running on fumes at this point, and in what we would think is a pretty major spot for the team — Apple’s response to Microsoft’s successful Laptop Hunters ads — it swung and missed big time. The new Apple spot beats the same old virus drum and then in the final movement of this tour de crap, Puddy hands the shopper a card and says, “When you’re ready to compromise, you call me.” Good call guys. In the midst of a recession where the name of the game is compromising luxury for necessity and functionality, that’s the road you chose to take. Grade: F. Hit the jump for the commercial.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.