The iPhone X launch weekend is beyond us, and we can safely conclude it was a massive success for Apple. There were impressive queues around the world, and the iPhone X is still sold out online, although Apple stores will get more stock on a daily basis.
That said, Apple will not tell us how many iPhone X units it sold, but the first estimates are already here, and it looks like it’s great news.
Coming in at 0.93% of the total market share after the first weekend puts the iPhone X ahead of the 0.7% first weekend adoption for the iPhone 8 models, but still below the 2.3% market share that the iPhone 6 models grabbed back in 2014 and the 1.3% and 1.2% adoption experienced by the iPhone 6S and 7 models in 2015 and 2016.
The company says that looking at percentages alone doesn’t tell the full deal, as there are a lot more iPhones in the market now than in 2014.
Furthermore, Apple sold out its iPhone X stock within minutes on preorder day, with many buyers having to wait for weeks to get their hands on one. It’s likely Apple would have sold even more iPhone X units had there been more stock to go around.
Apple last week also said it expects record-breaking revenue for the Christmas quarter, and iPhone X sales should represent a large chunk of that monster revenue.