Apple is very late to the party when it comes to releasing a phone with a display larger than 5 inches, but apparently not too late to generate interest among Android users. Trade-in website Gazelle tells us that “during the week that Apple announced the iPhone 6 and 6 Plus, Samsung trade-ins increased with the announcement of new iPhones, jumping more than 3X week-over-week.” What’s more the company found that “one in three Android users” who are trading in old devices “say they’re likely to upgrade to the iPhone 6.”
MORE ON SWITCHING FROM ANDROID: This is what it’s like to switch from the Galaxy Note 3 to the iPhone 6 Plus
What are the reasons the iPhone 6 is luring in Android fans? It’s mostly the reasons you’d expect, as Gazelle finds 39% of them are attracted to the larger displays while 40% say they’re impressed by the improved battery life. Add in features such as the ability to add in third-party keyboard apps for the first time and you’ve got a device that plays to a lot of top Android phones’ traditional strengths.
While this doesn’t mean Android is “doomed” or anything close to it — it’s by far the most used mobile platform in the world, after all — it does seem that Apple’s new iPhones look poised to take back some of the market share it’s lost to Google over the years.