While some companies are slammed by investors and the tech media for dumping time and resources into far-reaching projects that may or may not ultimately pan out, Google’s “moonshots” have become something the company is constantly celebrated for. Google regularly discusses some of these bold projects during earnings calls and in interviews, reaffirming its commitment to spending money on projects it believes could help make the world a better place (while also earning the company some money, of course).
Some of Google’s moonshots are already taking shape, such as its autonomous cars and “Project Loon” internet balloons. But one of the more exciting projects that we’ve heard about a few times from Google — and even seen, or so we thought — might not be as far along as we thought. In fact, it might not exist at all. More →