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Smartphone vendors said to be sour on Windows Phone 8

Published Jun 13th, 2013 4:45PM EDT
BGR

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Microsoft’s Windows Phone 8 platform hasn’t exactly been a ringing success so far, partly because third-party vendors typically see it as an afterthought compared to Android. Digitimes‘ supply chain sources now say that smartphone makers’ enthusiasm for Windows Phone 8 has waned in recent months due to both low adoption among consumers and high licensing fees that give them little reason to invest significant resources in the platform when they can use Android for free. What’s more, vendors are reportedly wary of Windows Phone because it doesn’t allow for the same level of customization that Android does, which makes it harder for companies to differentiate their own Windows Phone devices from those offered by Nokia.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.